Would you like to free up your peak hours for more clients without losing your current people who train at peak times?
In this post your will
– Learn how to free up peak training times
– Fill dead hours int he day with paying clients
– Fully book your diary
Business Tip Number 2: Red or Blue?
Filling your diary in peak times can be relatively easy. Most people will be free at these times, but you will often find some hours in the day that are dead time when they don’t have to be.
If you want to learn how to fill those dead hours with paying clients then read on.
Have you ever heard of Red & Blue?
Red Hours are your peak hours – Red Hours: 6-7am, 7-8am, 5-6pm, 6-7pm, 7-8pm, 8-9pm – in this time you would charge full price for a single session.
Blue hours are those times during the middle of the day – 8-9am, 9-10am, 10-11am, 11am-12pm, 12pm-1pm, (Lunch 1-2pm), 2-3pm, 3-4pm, 4-5pm – these can often remain free because no one is around in the day… Or are they?
Red hours are peak times, thus they deserve a peak rate of pay £40 for example.
Blue hours on the other hand are the off peak. These are the times that many P.T’s struggle to gill, offering these at a reduced rate £30-£25 per hour will help you fill these times, potentially enticing some of your clients who train at peak times to move to an earlier app in the day, freeing up a peak slot for a new client to take.
This will also help you gain some clients you may have potentially missed due to cost, thus allowing you to fill your diary at all times of the day.